AMD sells its own chips in an unusual way

AMD sells its own chips in an unusual way

The US processor manufacturer AMD has decided to sell its chips in a rather unusual way – in boxes of six. The new way of selling processors is called AMD Power Pack and includes both CPUs and APUs as of now, although a limited number of models is present.

The new marketing strategy targets computer builders who make numerous systems. Up until now there were two ways in which you could purchase a processor – the boxed version offered the chip along with a CPU cooler and a manual or as a tray processor that comes all alone. The Power Pack program meets both ways in the middle – you get a set of six chips in one package with bundled coolers but there are no manuals and there’s a single chip arrangement.

You should not be sorry to hear there’s no manual in a Power Pack package as the idea behind it is to save money and give you the chance to purchase cheaper processors. AMD says that by using Power Pack the overall price can be lowered by 5-10 per cent, which is not bad. We should mention that the discount will vary depending on the market, though.

As of now the Power Pack program includes just two AMD chips – the Athlon X4 760K and the A8-6600K APU but AMD may soon include more models.  

Source: AMD

Related posts

Microsoft ships Internet Explorer 10 for Windows 7 users

The latest tenth version of Microsoft's popular Internet Explorer web browser has become available to users of Windows 7. Up until now the release was only available for Windows 8. People interested in running IE 10 on a Windows 7 machine can now download the browser from...

Thermaltake launches Level 10 GT full-tower computer case

Thermaltake Level 10 GT computer case s a much more affordable successor to the original Level 10 rig which was designed in collaboration with BMW Group Designworks USA. The design follows the Level 10's design and has an oversized side panel. It has dimensions of 584 x 282 x 590 mm and...

Silicon Power intros Armor A85/A85M external rugged hard drive

Silicon Power intros Armor A85/A85M external rugged hard drive

The maker of various memory solutions Silicon Power has introduced the new Armor A85/A85M external rugged hard drive that promises to keep your data safe no matter the external conditions. To do just that the new Armor A85/A85M hard drive comes in a stylish aluminum chassis that measures...

Leave a comment