Panasonic expands smartphone business to Europe

Panasonic expands smartphone business to Europe

Panasonic has decided to expand its smartphone business to European markets.

The Japanese company announced today that the expansion is expected to take place in March 2012 and set a new goal of reaching overseas smartphone sales to nine million units in fiscal year 2016, ending March 31, 2016, using Europe as a stepping stone to the global market.

Reasons for the expansion include worldwide growth of smartphone usage and desire to use this growth for further company development. Panasonic plans to achieve its goals through the so called global model smartphone that includes the following characteristics:

1. An ultra-slim D-shaped design for easy portability.

2. Slim bezel with high viewing quality Quarter HD (QHD) 4.3-inch large organic light emitting diode (OLED) screen.

3. Waterproof and dustproof for ease of handling.

Panasonic mobile

Using this as a reference model, Panasonic will expand its lineup, aiming at sales of 1.5 million smartphones in Europe next fiscal year. Furthermore, in fiscal year 2016, Panasonic targets global sales of 15 million units, including nine million in Europe, Asia, China, and the United States and six million in Japan (of which five million are smartphones).

Source: Businesswire

Related posts

Mad Catz Marvel vs Capcom 3 Arcade FightStick Tournament Edition

Peripheral master Mad Catz announced a new licensed Arcade FightStick Tournament Edition for the upcoming Marvel Vs. Capcom 3: Fate of Two Worlds fighting game which will be available in time for the launch of the game on February 15th for the Xbox 360 and PlayStation 3. The new FightStick...

AMD intros flagship Phenom II X6 1100T Black Edition CPU

AMD has introduced three new desktop processors - the Phenom II X6 1100T 'flagship' six-core processor priced at $265, the Phenom II X2 565 with price tag $115 and Athlon II X3 455 for $87 The AMD Phenom II X6 1100T Black Edition is made using 45nm technology, clocked at 3.3GHz, 6MB of L3...

Apple iPad available April 3

Apple® today announced that its magical and revolutionary iPad will be available in the US on Saturday, April 3, for Wi-Fi models and in late April for Wi-Fi + 3G models. In addition, all models of iPad will be available in Australia, Canada, France, Germany, Italy, Japan, Spain, Switzerland and...

Leave a comment