Panasonic expands smartphone business to Europe

Panasonic expands smartphone business to Europe

Panasonic has decided to expand its smartphone business to European markets.

The Japanese company announced today that the expansion is expected to take place in March 2012 and set a new goal of reaching overseas smartphone sales to nine million units in fiscal year 2016, ending March 31, 2016, using Europe as a stepping stone to the global market.

Reasons for the expansion include worldwide growth of smartphone usage and desire to use this growth for further company development. Panasonic plans to achieve its goals through the so called global model smartphone that includes the following characteristics:

1. An ultra-slim D-shaped design for easy portability.

2. Slim bezel with high viewing quality Quarter HD (QHD) 4.3-inch large organic light emitting diode (OLED) screen.

3. Waterproof and dustproof for ease of handling.

Panasonic mobile

Using this as a reference model, Panasonic will expand its lineup, aiming at sales of 1.5 million smartphones in Europe next fiscal year. Furthermore, in fiscal year 2016, Panasonic targets global sales of 15 million units, including nine million in Europe, Asia, China, and the United States and six million in Japan (of which five million are smartphones).

Source: Businesswire

Related posts

The new iPod shuffle

Apple  introduced the all-new iPod shuffle. The world’s smallest music player, the 3rd-generation iPod shuffle is nearly half the size of the previous model. To control it, you use the new earphone cord. Best of all, it talks to you. Thanks to the new VoiceOver feature, iPod shuffle speaks...

LG Optimus 2X dual-core processor smartphone

LG Optimus 2X dual-core processor smartphone

LG Electronics has introduced the world’s first smartphone with a dual-core processor - the  LG Optimus 2X.  It is powered by Tegra 2 SOC (system-on-a-chip) mobile processor which does, CPU, graphics and video functions and is developed by NVIDIA. The Tegra 2 includes a dual-core Cortex-A9 CPU...

Gateway 15.6-inch NV59C66u Notebook with Integrated WiMAX

Gateway unveils a new laptop from its NV Series, which features integrated WiMAX hardware and can be equipped with either AMD or Intel processors. The Gateway NV59C66u features metal chassis with tone-on tone patterned espresso finish. Has a 15.6-inch LED-backlit TFT (1366x768), equipped with...

Leave a comment