JVC Develops Next-Generation Super-Thin LCD Technology

jvc-super-thin-lcdJVC is pleased to announce that it has developed next-generation super-thin LCD technology for 32-inch television displays. The significant reduction in thickness and weight allow greater flexibility in the design and layout of commercial and household visual environments.
1. Integrating a new optical system and modular LCD construction, JVC technology has made
possible the company’s thinnest and lightest LCD television display at just .28 inch (7mm) in
depth and 11lbs (5kg) in weight.

jvc-super-thin-lcd

2. The technology uses approximately 50% less material resources and approximately 10% fewer
LCD module parts than current comparable JVC displays, while maintaining optical, intensity and
low-heat radiation performance. Notably, use of LED as the light source eliminates the need for
mercury.
3. JVC developed new optical elements to realize this new LCD technology, overcoming
technological restraints on thin displays to deliver an energy-efficient, high-resolution display
exhibiting high contrast and luminance uniformity and a wide color palette.

JVC will be exhibiting a 32-inch LCD TV prototype equipped with the technology at a private
venue in Las Vegas, Nevada from Wednesday, January 7 through Saturday, January 10. The
International Consumer Electronics Show (CES), the world’s biggest home electronics exhibition,
is also held at this time.

Development Background

Consumer electronics makers wrestle with the challenge of developing thinner LCD displays in
parallel with other advances, such as improving display resolution and reducing image lag.
Thinner LCDs provide users with greater flexibility in the design and layout of commercial and
household visual environments by overcoming restrictions imposed by the thickness and weight
of existing products.
JVC achieved this goal by developing next-generation super-thin LCD technology that reduces
thickness to .28 inch (7mm) and weight to 11lbs (5kg). This makes it possible to enhance visual
environments in places where heavy displays are difficult to install, such as public spaces,
amusement facilities, outlets, companies, schools and houses.
JVC’s new technology also reduces the burden placed on the natural environment. The superthin
LCD technology uses fewer material resources, features an energy-efficient proprietary driver
system and eliminates the need for mercury, successfully balancing demand for thin, highdefinition LCDs with environmental responsibility. JVC will use this new technology to
commercialize LCD solutions that enhance eco-friendly visual lifestyles.