Sony to compete with Apple and Samsung high-end smartphones

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Here’s some interesting news coming out of the Japanese tech giant Sony – after offering mid-range smartphones for years and years Sony has finally decided to compete with Apple and Samsung on the market for high-end smartphones.

“In the near future we will create a flagship model that can compete with Apple’s iPhone and Samsung’s Galaxy S III,” said Dennis Van Schie, sales and marketing head of Sony Mobile, in a conversation with the Financial Times Deutschland.

There’s no information whatsoever on the upcoming high-end Sony smartphones but Mr. Schie implied Sony will bet on better integration of the devices with content from Sony’s entertainment empire, which includes all kinds of music, movies and television programs.

In addition Mr. Schie also pointed out Sony would bring new Android tablets on the market next to the existing Xperia tablet – but the number of new models isn’t going to be large due to stiff competition and falling profits on the tablet market.


Source: X-bit Labs