Nokia to sell its luxury Vertu brand

The Finnish manufacturer of mobile devices has decided to sell its luxury Vertu brand in an attempt to compete with other smartphone makers.

It appears that Nokia has made the decision a while ago since there’s already an appointed representative – Goldman Sachs – to oversee the sale of the Nokia UK subsidiary, but talks are still at an early stage.

Vertu, which makes luxury handmade phones, has yet to be given a value, although annual revenue is estimated to be between 200 million euros and 300 million euros ($268 million and $402 million).

Nokia Vertu

Interest in a deal has been declared by private equity groups as Vertu is very likely to attract attention from luxury goods brands, given its emerging market customer base and the potential for cross-selling.

Source: Reuters

Related posts

BlueStacks App Player run Android apps on Windows

The company BlueStacks has released an alpha verison of its App Player for Windows which will allow you to run Android apps on your PC, laptop or tablet. BlueStacks App Player also allows you to run your favorite Android apps in full-scree, without any modification to the apps. According to...

Skype can now translate between languages in real time

Skype can now translate between languages in real time

The popular voice and chat messaging application Skype has gotten a major new function – the software, now owned by Microsoft, can now translate between languages in real time! The new functionality is the result of years of work and research by both Microsoft and Skype. Called Skype...

NEC intros LaVie Touch Windows 7 based tablet, comes with DVD-Drive

NEC today introduced in the land of the rising sun an interesting new tablet called LaVie Touch which is based on Windows 7 OS and comes with three handy accessories in the box. Measuring 263 x 183 x 15.8 mm and weighting 729 grams, NEC's tablet is equipped with 10.1-inch (1280 x 800) IPS...

Leave a comment