Nokia tries to sell Lumia 900 smartphones with the help of nail polish

Nokia has decided to sell as many Lumia 900 smartphones as possible with a new and rather unusual marketing strategy – the Finnish communications giant has partnered with Duality Cosmetics to release its own branded nail polish, which matches the color of the pink Nokia Lumia 900 for AT&T.

The marketing campaign is currently limited to the USA only with the company having one-day only salons in Los Angeles, Dallas, and Denver, where those who are interested will be able to check out the pink Lumia 900 while getting their manicure done by a celebrity nail stylist. The campaign was also advertised online including Facebook.

Nokia Lumia 900

The Lumia 900 is a nice smartphone but it cannot be upgraded to Windows Phone 8. This OS is right around the corner and naturally Nokia wants to get rid of the Lumia 900 as quickly as possible.

(picture courtesy of GSMArena.com)


Source: GSM Arena

Related posts

MSI outs the Z170A SLI Plus motherboard

MSI outs the Z170A SLI Plus motherboard

MSI has offered one more Skylake motherboard to PC users and gamers around the world and this time the mobo is called Z170A SLI Plus. Judging from the product name the board is based on Intel’s high-end Z170 chipset and offers SLI for extreme graphics performance. Isn’t it nice to be able to...

3 things that most automobile owners don’t know

3 things that most automobile owners don’t know

There are a lot of misconceptions concerning automobile technology.  While most people have a decent grasp on basics such as keeping the windshield fluid topped off and changing windshield wipers, here are three items that might be best described as “popular myths”. The Pressure to inflate...

Scythe debuts the Byakko CPU cooler

Scythe debuts the Byakko CPU cooler

Scythe has announced a new CPU cooler for all people who have Intel-based desktop computers. The new cooler carries the rather strange Byakko name and discriminates all AMD users – the cooler can work only with Intel LGA 775, LGA 1366 and LGA 115x processors. The Byakko measures 102 x 130 x...

Leave a comment